Finding 5 positives from the coronavirus crisis

Three man-made blue lagoons with a total area of 750000 m², and comprising a constellation of 17 white sand beaches are spread over the Ayla community.

Offering world-class amenities in a glorious picture-perfect setting, Golf Hills is home to Jordan’s first 18-hole golf course. The district offers a contemporary Ayla Golf Club and Academy, extraordinary guest accommodations, as well as beautifully designed residential apartments, townhouses and villas.


As part of Ayla’s mission to help create a prosperous community that embraces its natural assets, the company strives to develop the golf course to become one of the most environmentally friendly in the world. At the district, every detail conspires to provide its residents and guests with a spectacular experience. With over 12km² of rolling greens, the lush landscape features three green pockets with panoramic views of the area, paved courtyards reminiscent of a traditional Arabic medina, playgrounds, sundecks, and swimming pools – including an infinity pool overlooking the golf course.

The Avenue district is Ayla’s interpretation of downtown living on the coast of the Red Sea.
This pedestrian-friendly boulevard boasts designer brand local and international names in fashion and lifestyle.

Our walk-friendly roads will guide you through the cosmopolitan Avenue district, taking you from the modern residences and apartments to the vast shopping and dining areas, which lead into historic Aqaba.

Offering the perfect blend of land and sea – from luxurious waterfront residences, to a world-class marina, to the Marina Village’s unique boutiques and restaurants – the district’s pulse of the Ayla community. Encompassing modern luxury and historic beauty, the Marina District comprises 17,000 m² of commercial space, three hotels with approximately 700 rooms, as well as 582 residential apartments and private villas.


The district is also home to Aqaba’s largest marina with almost 300 berths, fitting boats up to 40m long with a draft up to 4m, and providing exceptional facilities and services that adhere to international standards. With its pedestrian friendly roads, yearlong activities catering to adults and children, biking lanes, world-class amenities, and a bustling nightlife, the district offers its residents and visitors the opportunity to get lost in the magnificent coastal allure of the Red Sea.

Dazzling entertainment venues, organic designs, and culture, unite at Ayla’s Creek District – creating an urban-spirited community bustling with extraordinary energy. The district is home to an exquisite beach club as well as a collection of contemporary riverfront residences that combine the perks of urban and coastal living. The district’s waterfront includes 420 townhouses and 72 apartments.

Back to Master Plan
Back to The Beauty of Jordan

Finding 5 positives from the coronavirus crisis

14 Apr 2020

The COVID-19 pandemic has drastically changed the way we live. It has forced us to take unprecedented measures, with countries in lockdown, children being schooled online and people working from home. However, amid these events, some positive developments could redefine the way we live after this crisis.


  • Dramatic drops in pollution levels


It is no secret that our day-to-day lives leave a tremendous carbon footprint on the planet. Transportation, travel, restaurants and factories all have a direct impact on the environment, most notably in cities. However, our day-to-day life has come to an abrupt pause, and we’ve had to adapt. We’re getting used to a more efficient and economical lifestyles, working from home, buying more responsibly and being less wasteful. The effects have been far and wide. Skylines, shores, rivers and canals are visibly clearer. The air is cleaner. This is most prevalent in countries hard-hit by pollution that have been in lockdown over this period. It is estimated that this pollution reduction could save up to 77,000 lives in China alone. While this exact setup might not support the economy in the long run, the crisis will have revolutionised the way we go about our business and will hopefully teach us to live more sustainable lives, today’s clear skies give us a preview of what may come—even if it takes decades to get there.


  • Nature’s comeback


The drop in pollution levels has had a majestic impact on wildlife. These beautiful creatures have slowly started to venture back into our cities. The lure of empty streets must have them dumbfounded, wondering where all the humans are gone. Nevertheless, they’ve slowly started to take over land that used to be theirs, and they’ve done so in style! Goats crossing the streets of Wales, coyotes in San Francisco, ducks on the Las Vegas strip, pumas in Chile and civet cats in India. For our fellow animal lovers, this is nothing short of stunning. The perseverance and grit of wildlife, and its ability to revive itself is something worth celebrating. It’s great to know how fast nature can heal, and we’re excited to see the developments of the Aqaba reef!


  • Social bonding


The coronavirus has confined us to our homes and forced us to isolate. We’ve cut out hugs or kisses, high-fives or pats on the shoulder, and this has been hard on us. But in reality, we are more close knit than ever before. We are reminded of what makes us human: kindness communication and compassion. Modern societies are short on these traits, but the crisis is making us more united. Despite the challenges, we are communicating more, calling each other on a daily basis, interacting with neighbours from our balconies, collectively celebrating the heroes fighting this battle. We are finding new ways to connect, and hopefully, we’ll maintain this spirit on the long run.


  • Connectivity, speed and innovation


The challenges brought to us by the crisis, and the subsequent isolation has made us craftier and more innovative. We’ve been forced to think out of the box, to come up with quick and easy solutions. To forgo the annoying and time consuming formalities of a rigid system we thought unbreakable. Many procedures are simplified, meetings are shorter and rules are side-tracked. People are working from home without supervision, and many businesses have gotten stability from this model. Innovations have also facilitated this approach. A lot of apps have come to the limelight, making communication, conference calls and file sharing more accessible and effective. This revisited form of work has cut time-wasting practices from the way we conduct business, and has us working more efficiently.


  • Working from home


How some of us have longed for it! An extra hour of sleep, a dress code of pyjamas and slippers, with the occasional shirt thrown over to look decent on a video call. For some, these days have finally arrived, and to the dismay of employers, they have been just as productive as a day at the office. Of course many businesses include field work and have shut due to the crisis, but those able to carry on by working from home have shown that it’s possible. After all, constant supervision should be limited to school… or should it? Classes are also being taught online, and they are more gripping than ever. In Hong Kong, school teachers have taken their classes online with very interactive apps. This is developing children’s computer skills from a young age, and opening up many opportunities to revamp our methods of education. This crisis has taught us that there is a lot we can get done from home, and this can become a trend that carries on into the future.

Master Plan
Master Plan
Previous Events
Previous Events
Contact Us

36 Sharif Hussien Bin Ali Street

Astra Plaza, 6th Floor

P.O. Box: 83 Amman 11118, Jordan

Tel : +962 6 460 2600

Fax: +962 6 461 2325

Email address:


Al Farouq Street

Al Nakheel Area – Aqaba

P.O.Box: 2303 Aqaba 77110 Jordan

Tel : +962 3 209 4000

Fax: +962 3 209 4217

Email address: